> ## Documentation Index
> Fetch the complete documentation index at: https://docs.deltalead.ai/llms.txt
> Use this file to discover all available pages before exploring further.
# DeltaLead Plans: Growth, Advanced, and Enterprise Pricing
> Compare DeltaLead's Growth, Advanced, and Enterprise plans — pricing, included features, and how Monthly Active Client (MAC) billing works.
DeltaLead offers three plans designed to match your dealership's size and goals — from single-location teams that want 24/7 AI chat and inbound WhatsApp calls, to multi-agency operations that need outbound campaigns and custom integrations. Every plan starts with a **14-day free trial** so you can validate results with your own leads before committing to a subscription.
## Plan Comparison
**Best for:** Dealerships and growing teams that want 24/7 AI coverage on inbound leads.
| Billing | Price |
| ------- | --------------------------- |
| Monthly | US\$399 / month |
| Annual | US\$4,788 / year (save 20%) |
**What's included:**
* Multiple users
* AI agents (chat + voice), 24/7, trained on vehicle inventory
* AI operations agents
* Inbound WhatsApp calls (VoIP)
* Native DMS module
* Vehicle catalog
* Advanced lead scoring + full traceability
* CRM/DMS integrations
* Webhooks and developer API
**Best for:** Agencies and teams that want outbound calling and WhatsApp campaigns in addition to everything in Growth.
| Billing | Price |
| ------- | --------------------------- |
| Monthly | US\$598 / month |
| Annual | US\$7,176 / year (save 20%) |
**Everything in Growth, plus:**
* Multiple agencies
* Outbound WhatsApp calls (VoIP)
* Outbound WhatsApp campaigns
* Audience segmentation
**Best for:** Large or complex operations that need unlimited scale, custom integrations, and traditional telephony.
| Billing | Price |
| ---------------- | ----------------------------------------------------------------- |
| Monthly / Annual | Custom — [talk to sales](https://www.deltalead.ai/es-ar/contacto) |
**Everything in Advanced, plus:**
* Unlimited users and agencies
* Custom integrations
* Priority SLA and dedicated support
* Traditional telephony — inbound and outbound landline calls
## Monthly Active Client (MAC) Billing
DeltaLead bills on **Monthly Active Clients (MACs)**, not on message volume or seat count. Understanding how a MAC is defined helps you size your plan accurately.
**A MAC is any lead with at least one activity during the calendar month** — an inbound message, an outbound follow-up, a WhatsApp call, or any action by a seller inside the platform.
Key rules:
* **One lead = one MAC per month, regardless of volume.** A lead that received an initial message, seven follow-ups, two calls, and twenty back-and-forth messages counts as exactly one MAC — the same as a lead you exchanged two messages with.
* **Leads only count in months they are active.** A lead that entered your pipeline in August and receives a follow-up in October counts once in August and once in October. September costs nothing if there was no activity.
* **Outreach with no response still counts.** Initiating a conversation consumes Meta costs and platform resources whether or not the lead replies.
### Overage Pricing
You are never blocked or throttled when you exceed your plan's included MAC volume. You simply pay for the overage:
| Plan | Overage rate |
| ---------- | ----------------------------- |
| Growth | US\$12 per 10 additional MACs |
| Advanced | US\$15 per 10 additional MACs |
| Enterprise | Defined in contract |
This means you can size your plan for your normal monthly volume and only pay the spike when it happens — for example, during a promotional sales event. If overage becomes consistent over several months, it makes sense to move up a tier.
Your plan's included MAC volume is scoped to **new leads plus the portion of older leads still in active follow-up**. If you generate 2,000 new leads a month and 25% of previous leads remain active, your real working volume is closer to 2,500 MACs. [Request a simulation](https://www.deltalead.ai/es-ar/contacto) before you sign and DeltaLead will model it against your actual numbers.
## Annual vs. Monthly Billing
All plans are available on monthly billing with no minimum commitment. The annual plan exists because it saves you 20% — not because it is required.
The typical path is: start your 14-day free trial, continue month-to-month while you validate results with your own leads, then switch to annual whenever you are ready to lock in the discount. **You can switch from monthly to annual at any time.**
## What's Included in Every Plan
The following are covered in your plan price — there are no separate per-message, per-template, or per-minute charges:
DeltaLead covers Meta conversation costs through its credit line. No per-message markup, no separate Meta invoice.
Utility, authentication, and marketing templates are all included — plus follow-up messages and WhatsApp calls.
Your existing business number is connected to the platform (or a new number is set up) at no additional charge.
All chat transcripts, call recordings, and conversation history are stored and accessible from the platform or your CRM.
CRM and DMS integrations (Salesforce, HubSpot, Dynamics 365, Pipedrive, Odoo, Bitrix, PilotSolution, Tecnom, Google Sheets) are included.
Full REST API access and webhook support are included on all plans. No developer add-on required.
## Optional Add-On: Specialized Onboarding
**Specialized Onboarding — US\$2,000 one-time payment**
For dealerships that want a fully guided, end-to-end implementation, the specialized onboarding add-on provides:
* **Dedicated calls** throughout the setup process
* **On-demand meetings** with the DeltaLead configuration team
* **On-site visits** (available in Argentina and Costa Rica)
* **Dedicated setup team** to handle channel connections, AI playbook configuration, CRM field mapping, and team training
Recommended for complex operations — multiple agencies, custom CRM/DMS requirements, or teams that want to go live as fast as possible. [Request more information](https://www.deltalead.ai/es-ar/contacto?type=onboarding).
**14-day free trial included on all plans.** No credit card required to start. DeltaLead coordinates a demo call to configure your account correctly from day one, so the trial uses your real channels and your actual leads. [Start your trial at deltalead.ai](https://www.deltalead.ai).